After an incredible journey of over 3.5 years, I’m announcing my departure from Freshflow, where I’ve had the privilege of serving as Co-Founder and CTO since its inception.
I’m immensely proud of what we’ve achieved at Freshflow. From shipping our first version in just a few months to building an exceptional team tackling the complex challenge of optimizing fresh produce ordering for supermarkets, it’s been a remarkable experience. We’re successfully scaling our solution to many stores, demonstrating the real-world impact of our technology.
Some key highlights include:
- Creating and nurturing a high-performance tech team
- Establishing a culture of empathy, trust, and psychological safety
- Fostering a remote-first environment with effective asynchronous communication
- Developing a scalable, high-performance solution with one of the best user interfaces in our segment
- Successfully expanding our product to serve multiple stores, validating our market fit and paving the way for significant growth
I want to express my heartfelt gratitude to the entire Freshflow team, especially our outstanding tech crew. Your dedication, creativity, and resilience have been truly inspiring.
This journey has taught me invaluable lessons about building a business, cultivating resilience, and the power of a strong team culture. As I move on to my next adventure - founding a bootstrapped venture that builds upon these principles - I carry these insights with me.
While my role at Freshflow is changing, I remain a committed shareholder and look forward to seeing the company’s continued success and growth.
To my network: stay tuned for news about my next project. I’m excited to share more soon!
